Without a doubt, LinkedIn is an excellent way of online networking amongst the B2B Community. With 766 million users, it's something pretty mega to be part of. There are so many tools that you can use to engage with people in your target industry and keep in touch...
6 ways to increase your offline sales
We hear so much now about how digital marketing and sales are the future of business, but we feel that there's a great risk that businesses are ignoring or not valuing their offline sales. We'll explore the importance of maintaining a great offline presence and how it...
A Brief introduction to PPC Advertising & Marketing
What is meant by PPC? PPC (Pay Per Click) Marketing spans a wide variety of platforms including Facebook, Google, Bing & YouTube amongst many others. PPC refers to the method paying per user interaction when your advert appears. It's really useful to enable your...
5 ways to easily increase your website traffic
So, you've invested in your website but people just aren't visiting? You're not alone. In a later blog, we'll talk about how to convert those visitors into customers. But first, you need to get them on board in the first place! Here are some fundamental methods to...
What is Market Research & when should I do it?
At the start of any business, or any product launch, we are repeatedly told to do our market research. We know we have a great idea and a great product, so what does Market Research mean and how can we do it effectively? What is market research? Essentially, it's the...