Without a doubt, LinkedIn is an excellent way of online networking amongst the B2B Community. With 766 million users, it's something pretty mega to be part of. There are so many tools that you can use to engage with people in your target industry and keep in touch...
If you've delved into online marketing, SEO performance and Google Analytics, you'll come across an odd little percentage called 'Bounce Rate'. This score seems to get happier as the percentage score gets lower! Totally counter-intuitive, right? It goes against our...
What is meant by PPC? PPC (Pay Per Click) Marketing spans a wide variety of platforms including Facebook, Google, Bing & YouTube amongst many others. PPC refers to the method paying per user interaction when your advert appears. It's really useful to enable your...
So, you've invested in your website but people just aren't visiting? You're not alone. In a later blog, we'll talk about how to convert those visitors into customers. But first, you need to get them on board in the first place! Here are some fundamental methods to...